Hi, we're Tracksuit 👋 and we want to help you win.
A study by Interbrand found that the world's most successful brands sacrificed $200 billion of potential revenue in 2024. Why? Lack of brand marketing investment.
We've put together an all-in-one guide called Track the Field 🏃♀️ to help marketers and agencies get brand fit. Let us show you exactly how brand can be your (legal) performance enhancer. Download our guide now 👉
What's inside:
📖 Can't-miss resources, like how to speak the language of your CFO (and get more budget).
📣 Actionable marketing strategies that help grow your business.
🤝 Multiple proof points you can take to your boss to show why brand matters.
Tracksuit is a brand tracker built for a new era of marketing.
Love the insights from ADWEEK's Winners & Losers? Then you'll love Tracksuit. We track funnel metrics, sentiment, and conversion, and benchmark these against your competitors. We're delivering valuable category insights in a beautiful dashboard to help brand builders and agencies prove that what they're doing is working.
Is Puma winning with Gen Z?
Filtering by age demographic in the Tracksuit dashboard reveals how Puma is tracking with Gen Z in the wake of its biggest global campaign ever.
Read the full story here.
We have the data on Liquid Death.
People love the Liquid Death brand. But do they drink it? Liquid Death is famous for its subversive, viral marketing. But how is this translating to the real world?
Read the full story here.
Duolingo's marketing is chaos personified.
But has the brand driven real growth? Tracksuit's data shows whether or not its funnel metrics have increased in the last year, and how it compares to others in its category.
Read the full story here.