Make bold brand bets with confidence.
Find your growth audience.
Tracksuit helps you challenge assumptions about who your audience really is — and find the demographic groups your competitors are ignoring, so you can grow market share and build future demand.
Set benchmarks before ATL activity.
Don’t fly blind. Before you launch the big idea, use Tracksuit to set a brand health baseline with awareness, conversion and perceptions benchmarks.
See your brand the way your audience sees it — and shape distinctive messaging.
Tracksuit shows how people perceive your brand: the associations they hold, the Category Entry Points that bring you to mind, and the messages that drive consideration. Use those insights to refine positioning and sharpen briefs.
Show how brand investment drives growth.
No more ad-hoc annual dips; Tracksuit's always-on dashboard updates monthly so you can prove that your bold bets are working.
Affordable
Automation and efficiency allows us to dramatically lower the price and provide enterprise-level brand tracking without the price tag.
Continuous tracking
We’ve automated the process to deliver always-on data collection and regularly updated brand health insights.
Accessible & easy
We’ve said goodbye to static PDF reports and built a beautiful dashboard complete with jargon-free explanations of the data.
