Brand Land
Case study: Creating a non-alcoholic movement with Naked Life
November 1st, 2023
Brand Tracking: Why it's so important for the iconic consumer brands of today and tomorrow
September 4th, 2023
The 5 features shared by the world’s most recognizable brands (and how to measure them)
September 20th, 2023
Brand ROI: how to persuade executives to invest in marketing
August 27th, 2023
Case study: How AKDM agency is helping the world’s best brands grow through data
December 4th, 2023
How brand Barbie is a masterclass in reinvention
July 17th, 2023
Brand vs. performance marketing: How to get the balance right
October 31st, 2023
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Case study: Measuring awareness across multiple audiences with Steve Madden
July 19th, 2024
Case study: How Hertility’s data-driven marketing success is revolutionising women’s healthcare
July 19th, 2024
Case Study: How challenger brand Wilton London lifted consideration by 10% in the UK capital
July 15th, 2024
Share of mind metrics: Aided and unaided brand awareness
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Tracksuit vs. other brand tracking providers: How do we stack up?
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Marketing in a recession: Why you shouldn't cut brand investment
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How to create a brand development strategy using data
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3 hair care ads that offer a masterclass in brand-building
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